The Michelle Pais Group specializes in selling luxury homes. Marketing and selling a luxury home is much different than selling a home priced in the markets median range. We wanted to take the time to spotlight a particular property to show other potential luxury clients what to expect in terms of advertising materials.
10 Little Wolf Rd Summit New Jersey
Situated on all three levels are an amazing 6 bedrooms, 5 full and 1 half bath, assuring everyone’s complete comfort and privacy. A convenient guest or in-law suite is situated on the first level, while family bedrooms, including a luxury master suite, occupy the second level. There is a maid or guest room on the lower level with private access to a hall bath. Finished to perfection, the lower level includes a mud room with entry to the 3-car garage, a recreation room, storage, and utilities. Outside, the patio has a gas line for grilling and space for dining and entertaining. Beyond the patio, there is an open lawn made for active play. Tall trees and mature shrubbery are positioned at the border, bringing both shade and privacy. Through attention to detail, perfection follows, and this extraordinary home is a prime example. Offering an excellent opportunity to join a thriving community, this is a place you can easily call home and one you will be proud to showcase often.
Custom websites have several benefits and help your property stand out from other listings on the market. Having your own website is a huge benefit when you go to sell a luxury listing in particular. When you have your own website you allow pixelization. This means that we now have the ability to run ads to people who visited your website in the past. In addition to that, you benefit from organic searches.
The website displays the marketing materials in a way that conveys luxury and demands a higher than asking offer.
Staging is critical to selling a luxury home. When a house is not staged potential buyers have a hard time imagining themselves in the house and therefore do not have response a seller is looking for.
When you stage a home the right way it makes the house look more appealing which will increase the likelihood of someone wanting to purchase the home.
Staging a home transforms a house into a home.
Video content makes a huge difference. If a picture is worth a thousand reviews than a video is worth a million. Search engines such as Google, Zillow, and Realtor.com all count video toward their ranking algorithm. Having a video will increase your organic search views, and is a great piece of content to assist buyers over the internet. This is the video we made for this particular property.
Matterports are 3d renderings of the property. They give buyers the ability to have a virtual tour throughout the house.
Floor plans give people the measurements and accuracy they need to make an informed decision when they go to buy a house. These are the specific ones we used in the marketing materials to sell this particular home.
Our brochures beautifully display the home. All of the marketing materials will be shown in the brochure itself. These brochures will be given away to potential buyers at open houses or showings.
Luxury listings require professional photography. We work with the best in the area to ensure the interior and exterior pictures accurately represent your property to prospective buyers.
Aerial footage captured via drone provides potential buyers a better idea of the quality home they are purchasing and why that home deserves to be a luxury listing.
Drone shots provide spectacular viewing angles that give buyers a better view of the land.
Syndication of Listings
Each listing the Michelle Pais Group sells is posted in every major online real estate catalog such as Zillow, Trulia, and Realtor.com in addition to all social media channels.